G Adventures’ G-Normous Agent Incentive Returns

G Normous Agent Incentive

PHOTO: G Adventures has huge incentives for travel agents. (photo courtesy of G Adventures)

WHY IT RATES: G Adventure’s incentive program gives travel agents plenty of perks.—Codie Liermann, Associate Editor


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    Leading small-group adventure tour operator G Adventures announces the return of ‘G-Normous’ for the sixth consecutive year. Launching January 1 and spanning the first four months of 2019, the North American agent incentive program offers more than $100,000 in prizes.

    “We call it ‘G-Normous’ because it’s our largest-performing sales incentive of the year and has been for six years running,” said Jennifer Stevens, G Adventures’ US trade marketing manager.

    “Between the extra commission opportunities, the cash prizes and the monthly discounts that agents can pass along to clients, we know it’s something our sales partners really look forward to each January. We love it because it helps us change even more lives.”

    From 2017 to 2018, ‘G-Normous’ bookings of G Adventures tours by North American agents during the incentive period soared 23 percent.

    Stevens added, “Last year was huge for us, but it was not the exception. This campaign has helped us consistently achieve double-digit sales growth year-over-year since its launch in 2014, thanks in part to its effectiveness in attracting new travel agents. In 2018, for example, nearly 2,900 new agents across the US and Canada got involved.”

    From now through April 30, North American agents will have a chance to take advantage of extra commission and win weekly prizes including cash and free trips. The top-selling US agent during the four-month incentive will receive the USD $7,500 G-Normous jackpot—the largest payout yet.

    All travel agents with a G Adventures Sherpa account are automatically registered. Those without a Sherpa account will need to register through their agency manager at www.gadventures.com/agents/register/.

    Regardless of travel date, agents will receive one ballot for each client booked on a G Adventures tour and two ballots for every client booked on one of the company’s National Geographic Journeys tours during the incentive period. One ballot will be randomly selected each week.

    During the month of February, agents will receive an extra two percent commission when they use promo code GNORMOUS on their G Adventures bookings.

    In addition to sales incentives, the program will be supported with attractive consumer offers exclusive to ‘G-Normous’ participants, along with promotional materials and webinars to support marketing and product knowledge.

    Specifically:

    In January, clients save 15 percent off select Marine style adventures with promo code 19GA015MAR01

    In March, clients save 15 percent off select Active style tours with promo code 19GA015ACT03

    In April, clients save 10 percent off select Classic style tours with promo code 19GA010CLA01

    The US travel agent with the highest number of clients booked between January 1 and April 30, 2019 will win the $7,500 ‘G-Normous’ jackpot; however, any agent who books 10 or more clients will be entered into a random drawing for USD $2,000.

    Along with cash prizes, monthly trips (excluding flights) will be awarded to the North American travel agent with the highest number of clients booked.

    For example, the agent with the highest number of clients booked on any of G Adventures’ more than 90 different National Geographic Journeys will win a trip (excluding flights) from the popular line of tours. The North American agent with the highest number of private group bookings of eight or more travelers will also win $2,000. To qualify, agents must make at least two private group bookings.

    “Plus, first-time booking agents will be entered in a random draw to win $1,000. So, if you’ve been curious about G Adventures but not yet sold one of our award-winning tours, now’s the perfect time to jump in,” added Stevens. “Who couldn’t use that extra bonus after the holiday season?”

    For more information and complete terms and conditions, please contact a G Adventures Global Purpose Specialist, join its agent Facebook group or visit www.gadventures.com/g-normous. You can also email Kim McCabe: [email protected] or Jennifer Stevens: [email protected]


    SOURCE: G Adventures press release.

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